标题: 求Unisa市场专业的书 [打印本页] 作者: Mogul 时间: 22-7-2011 01:31 标题: 求Unisa市场专业的书 一本是marketing analysis.
Lilien, G, Rangaswamy, A and De Bruyn, A 2007, Pr
in ci pl es of m ar ke tin g engineering, Trafford
Publishing, Victoria BC, Canada
一本是Client and Customer Relationship Management.
Kumar, V and Reinartz, WJ. 2006 Customer Relationship Management: A Database Approach, John Wiley & Sons, Hoboken, NJ.